https://market.subwiki.org/w/index.php?action=history&feed=atom&title=Availability_heuristic 2026-04-21T07:53:02Z Revision history for this page on the wiki MediaWiki 1.41.2 https://market.subwiki.org/w/index.php?title=Availability_heuristic&diff=179&oldid=prev 2009-06-15T14:30:39Z

<p>Created page with &#039;{{behavioral economics basicdef}} ==Definition== The &#039;&#039;&#039;availability heuristic&#039;&#039;&#039; is the phenomenon whereby people are likely to overestimate the probability of an event depend...&#039;</p> <p><b>New page</b></p><div>{{behavioral economics basicdef}}<br /> <br /> ==Definition==<br /> <br /> The &#039;&#039;&#039;availability heuristic&#039;&#039;&#039; is the phenomenon whereby people are likely to overestimate the probability of an event depending on how &#039;&#039;available&#039;&#039; it is to them, i.e., how easily and vividly they can remember or imagine it. The availability heuristic has two closely related aspects:<br /> <br /> * &#039;&#039;Accessibility&#039;&#039;: This is the ease and extent to which they can access memories/images of the event.<br /> * &#039;&#039;Salience&#039;&#039;: This is the extent of drama or memorability of the event.<br /> <br /> ==Relation with other heuristics==<br /> <br /> * [[Anchoring and adjustment heuristic]]: This is closely related to the availability heuristic. In fact, some forms of anchoring and adjustment are very similar to availability, in as much as quantities that a person has been recently exposed to (and hence, that are more available to that person) influence the person&#039;s estimation of related quantities.</div>

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