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	<title>Isolation effect - Revision history</title>
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	<updated>2026-04-10T10:14:54Z</updated>
	<subtitle>Revision history for this page on the wiki</subtitle>
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		<id>https://market.subwiki.org/w/index.php?title=Isolation_effect&amp;diff=134&amp;oldid=prev</id>
		<title>Vipul: Created page with &#039;{{behavioral economics basicdef}}  ==Definition==  The &#039;&#039;&#039;isolation effect&#039;&#039;&#039; refers to the phenomenon whereby people value a thing differently depending on whether it is placed ...&#039;</title>
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		<updated>2009-03-21T21:29:02Z</updated>

		<summary type="html">&lt;p&gt;Created page with &amp;#039;{{behavioral economics basicdef}}  ==Definition==  The &amp;#039;&amp;#039;&amp;#039;isolation effect&amp;#039;&amp;#039;&amp;#039; refers to the phenomenon whereby people value a thing differently depending on whether it is placed ...&amp;#039;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;New page&lt;/b&gt;&lt;/p&gt;&lt;div&gt;{{behavioral economics basicdef}}&lt;br /&gt;
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==Definition==&lt;br /&gt;
&lt;br /&gt;
The &amp;#039;&amp;#039;&amp;#039;isolation effect&amp;#039;&amp;#039;&amp;#039; refers to the phenomenon whereby people value a thing differently depending on whether it is placed in isolation and whether it is placed next to an alternative. In particular, a certain choice can be made to look more attractive if it is placed next to an alternative relative to which it is distinctively better in some respect.&lt;br /&gt;
&lt;br /&gt;
The isolation effect follows from the fact that, in order to simplify choosing between multiple alternatives, people disregard the common baseline, and focus only on the differences between the alternatives. It is related to the behavioral economics notion of [[anchoring]].&lt;/div&gt;</summary>
		<author><name>Vipul</name></author>
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